A company is looking for a Senior Digital Marketing Manager (Paid) to lead digital marketing initiatives.Key ResponsibilitiesDevelop and execute comprehensive digital marketing strategies across various channelsLead the planning, launch, and optimization of digital campaigns for product launches and brand initiativesAnalyze campaign performance data and implement optimizations to maximize ROI and achieve KPIsRequired QualificationsBachelor's degree in Marketing, Communications, Business, or a related field4-6 years of experience in digital marketing with proven campaign leadership and budget managementAdvanced expertise in digital marketing channels and analytics platformsStrong analytical skills with the ability to interpret data and drive decisionsProject management and organizational abilities for leading multi-channel campaigns