Job Details

A company is looking for a TV, Video, Audio & Display Strategist.Key ResponsibilitiesDevelop and execute TVAD plans aligning with client business goals across various media formatsLead client strategy and execution, presenting updates that connect media efforts to business outcomesUtilize data insights to optimize budgets and innovations while ensuring effective measurement and attributionRequired Qualifications5-7 years of experience in managing TV/video/audio/display programs or in analytical roles with media analytics exposureFamiliarity with DSPs, ad platforms, and audience/data managementExperience with measurement techniques such as incrementality and A/B testingProficient in advanced Excel/Sheets; familiarity with SQL and GA4 preferredStrong storytelling and expectation-setting skills for client interactions